Lancia
at the 71º Salon International de l'Auto
 

Geneva saw the world launch of the new Thesis.
In keeping with the brand identity of Lancia the stand stressed quality, luxury, materials and craftsmanship.
The Thesis was present on a large, angled, circular, rotating, wooden platform whilst the rest of the stand had a marble floor.
Only three cars were present on the stand.


Lancia Thesis
Lancia Thesis
Lancia Thesis
Lancia Thesis
Lancia Thesis
Lancia Thesis
Lancia Thesis
The doors of the Thesis were kept well closed and only a limited view of the interior was possible (below).
Lancia Thesis
Lancia Thesis
send in your comments on the Thesis on our Lancia Thesis page

Lancia Lybra
A Lybra Station Wagon was on display,
Lancia Ypsilon
as was an Ypsilon.

The emphasis on craftsmanship included four displays on the stand, one of a modeller from the Lancia Design Center working on a clay model of the Thesis (right), one of a sculptor working on a marble statue (below right), a violin maker and a leather sofa upholsterer. The model of the Thesis underway
The sculptor at work

Wallpapers/Desktop Backgrounds of the Lancia Thesis also available to download.


For books on Lancia see our online bookstore


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